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Wednesday, January 21, 2015

#Blogger Help Wanted

Image courtesy of Stuart Miles at FreeDigitalPhotos.net

HELP WANTED: #Bloggers - My thought process is working outside the box on this endeavor. I'd like to try a different marketing strategy. Shari's Shot, my newest release, is in need of some outside help from writers that penetrate social media sites.

I'm looking for bloggers that need material to write about. The following paragraph lists various topics that were discussed in my book. After a short blog article is written a selfless promotional tag about my newest release will be placed at the end of the article.

Those interested in writing about divorce, texting, a lover's triangle, golf, murder-for-hire, divorce attorneys, justice, infidelity, St. Louis, socialites, or defense lawyers are welcome to contact me on Twitter as @golfnovels.

At the tail end of the blog I'd like to include the following tag:  After the high-powered attorney for wealthy St. Louis socialite Shari Daniels-Donnelly files for divorce from real estate mogul, Tyler Cy, life becomes complicated. Young lovers, a multimillion dollar settlement, and marital freedom become compromised amid threatening texts, arrests, confessions, jail time and a liaison with a U.S. Congresswoman. When a lover is found shot to death a detective duo is determined to find who fired the shot. Shari's Shot, the newest character-based, realistic fiction novel from James Ross is available in hardcover, paperback and eBook format.

Sunday, January 4, 2015

#Books and #Author #Marketing - http://x.co/68xyk

photo courtesy of Surachai at freedigitalphotos.net

After publishing 6 books my process for taking the product to market has improved. After all, part of the reason an author writes is so that readers can find the book and read it. With the explosion of the Internet and all of the online services available an author has to figure out what options are the most useful to boosting sales.
 
A few years ago I changed the hosting of my website over to GoDaddy. Working with their templates has been very easy. We can use back links, post real time tweets from Twitter, sync blog posts and utilize online booksellers like Amazon.

GoDaddy has a multitude of products to optimize an author's online experience. We've been lucky in that we chose a template that was easy to use and allows for simple daily updates. The SEO (search engine optimization) lets us know on a daily basis how efficient our message is for the various search engines like Google, Yahoo and Bing.

On my latest release - Shari's Shot - we tried the express e-mail marketing campaign which allowed for us to professionally reach a reader list. The statistics on this are updated immediately which allows us to check how many have been opened, clicked on, and unsubscribed to. From a tracking standpoint we can now figure out what is effective and what is not useful.

Shari's Shot is a mystery. After a wealthy socialite hires her attorney to file for divorce her life unravels amid threatening texts, arrests, confessions, jail time, and a seductive liaison with a prominent politician. When a lover is murdered a detective duo is determined to find out who fired the shot. 
 
We're hoping that the current marketing helps this book to get increased visibility and mass sales. It is available in hardcover, paperback, and eBook format for Kindle and iPad users.